Tag Archives: business

Spreading Love Through Business

Many would balk at even the notion of love in business.  Love is for the bedroom, not the boardroom.  Much like church and state do not belong together.

I disagree.  I believe that love is an essential ingredient in business.  If you don’t “love” your customers in some way, you may find yourself with none. The language of love may be different in business, but it is still all about love.

Praise and encouragement are ways to show your love. Laid lavishly on employees, they can be worth more than gold.  People will feed a long time on well-placed encouraging words.

Appreciation is a powerful and loving business word. Appreciation, given genuinely and consistently can actually put money in your pocket.  I doubt there are statistics on this, but it seems evident to me.  If someone appreciates my business, I am more likely to come back to them (or send others their way).  Gratitude always works magic.  No matter where you use it.

Love means paying attention to the details of your beloved’s life. Love in business can be remembering to ask about a sick loved one or acknowledging a spouse’s promotion. Wishing happy birthday, offering congratulations, sending regards are wonderful and loving ways to show how you do business.  There is nothing unbusinesslike about caring about the people you work with or for.

When you love someone, you respect them.  Isn’t it wise to treat business associates with respect?  Look for the good in them.  Notice and point out talents you see.  What a wonderful way to help those qualities grow!  If that’s not love, I’m not sure what is.

Offer honest feedback as you would to someone you love, with an awareness of their feelings.  And an eye for propriety.  You wouldn’t want to chew out your child in front of  others.  Why would you speak to one of your employees like that?  Your opinion is important – especially if you’re the boss.  But in the end, the customer is the real boss.  Show respect for everyone you do business with.

What if you said you didn’t have to love the delivery person who brings your sandwich?  After all, what has he got to do with business success?  What goes around comes around.  You never know where this person may end up in your life.  He could be the son of the client you’ve been wanting to land a contract with. Treat everyone with love and respect and watch your goodwill blossom, along with your bottom line.

Chellie Campbell, in her landmark book, The Wealthy Spirit said this about love in business, “Take time to understand the human being behind the transaction, the spiritual being behind the contract. The goal of business doesn’t have to be just more profit.  The possibilities are bigger than that.  Business can spread light, love and peace in the world.”

Amen!

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Asking for It

I’ve been told a lot lately to “ask for the business.”  I guess a lot of us have trouble doing that.  But it makes sense to ask for what you want.  How are others going to know if you don’t ask for it?

In Business, as well as in writing and in life asking questions opens new pathways. Asking for work is just one place.

Ask vendors for special terms. Either they’ll say no, they can’t do that. Or they’ll say, yes, we’d be happy to!  But you never know until you ask.

To improve your business, ask questions. If you’re struggling somewhere, ask for help.  There are so many organizations, just through the Small Business Administration. I love the Small Business Development Center.  Asking questions helps to find solutions.  In some cases, that could mean asking your significant other for more time to work on your business.

Ask your customers what they would like to see you do.  Danny Inny at Firepole Marketing, suggests that you go to your audience or customers first, before you make any moves at all. They are your biggest fans, after all.  See what they think.

Employees can be a wealth of information, if you but ask them. Pointed questions can reveal vital data on how to keep this crucial asset in good working order. If you have a management staff, ask them lots of questions, too.  All the time.  Keep finding out more about what’s going on by continuing to ask questions like How can I make this better?  How can I improve my service?  As you do this, answers will come, ideas will sprout.

Don’t forget the powerful question: How can this be done?  If you choose, instead to say, “It can’t be done,” you’ll get nowhere.  How much more exciting it is to ask how!

Can you think of other places where it would be helpful to ask?  Please leave a comment with your suggestions.

Profile: The Blessing of Faith

Ahmed Irfan Khan runs Barkaat Foods, a food company in the Chicago area. Barkaat means blessing and they are surely a blessing to their customers and their Islamic community. At the core of Barkaat Foods is the principle that Doing What’s Right is Good Business. They harvest livestock adhering to the highest Zabiha Halal hand slaughtered standards. Ahmed knows about business. He is not just a faithful man, he also holds an MBA from Northwestern’s Kellogg School of Management. It was there he was urged to find a niche. He did so by following his heart and his faith.

As well as preparing meat in the prescribed Halal fashion, they also offer delivery. Their company, Taaza2u.com, does a bustling trade. Taaza means fresh. They deliver fresh, custom cuts of meat and ready- to-cook products like marinated meats, patties, and various delicacies. In this way Barkaat handles the entire supply chain assuring that the meat is authentic Zabiha Halal from “farm to fork.”

Ahmed and his family believe in giving exceptional service. Ahmed says that it’s not the mistake that matters, but what is done after to make it right. Taaza2u has a call center that reaches out after each delivery to be sure the customer is happy. Ahmed agrees that it takes extra resources of time and money, but it has been well worth the investment. The business is on a growth spurt thanks to word-of-mouth alone. Factor in the savings in marketing, brand awareness and promotion from this kind gesture to their customers and it’s easy to see it’s paying off. Everyone’s talking about their service. Naazish Yarkhan, a local writer, had this to say about Taaza2u, “Their customer service goes above and beyond and patrons can even visit the pastures where the animals graze, for a company sponsored BBQ, at least once a year. Their delivery trucks are as commonly spotted in this area as are FedEx or UPS deliveries and that’s not an exaggeration.”

Ahmed believes that “You see the benefits one way or another when you do the right thing.” He does the right thing by his faith, too. At the heart of their work is Purpose: to make sure Muslims get Zabiha Halal quality meat. It’s not easy to find. This has to do with how the livestock is handled throughout the process: that the animals are killed humanely, with respect, and in the proper Islamic way. Their meats are all natural and hormone-free. This Blessing supports every Muslim in the community.

Ahmed and his team work their beliefs as well by offering a place where the faithful can participate in the rituals of the festival of Eid al‑Adha. “It’s right for people to see and connect with the sacrifice of the animal,” Ahmed said. Barkaat provides a gathering where everyone can come and participate.

The Qur’an states, “We made you to be a community of the middle way, so that (with the example of your lives) you might bear witness to the truth before all mankind.” Barkaat supports their community by giving time and the blessing of fresh food where they can. Feeding school children, assisting college-bound students, advancing American Muslim integration, helping schools to provide higher quality education, including advocating for leadership training and youth programs are just some of the causes they champion. Guided by a strong set of principles, their magnanimous gestures extend to international charity, as well as participation in societies that embrace the Islamic faith.

Ahmed and his team are living their faith through a successful business that allows them to give back to their community and beyond. “Giving in large doses can bring large rewards,” he said. Below is a list of some of the organizations they support through their bounty:

You can contact Barkaat Foods at:

Taaza2u.com

Barkaat Foods

Barkaat Holdings